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Blockchain Technology Empowers Mobile Applications

by Athena Team on May 17, 2019 under Blockchain Technology

Blockchain is one of the potential technologies in the digital transformation age. The technology is being embraced by various industry segments like healthcare, education, banking, finance, and education. Blockchain technology holds the ability to rebuild mobile applications faster and safer. It promises many advantages which industries can harness in the development of mobile applications.

1. Offers Data Security

Blockchain is considered one of the revolutionary technologies because of its uncompromising feature “SECURITY”. In the present digital age, the primary concern of most of the organizations is data security. The most advanced encryption can be achieved through Blockchain. Mobile app development providers can utilize this technology in their service offerings to embrace enterprise-grade security.

2. Well-Defined Advertising Model

Advertising models can use Blockchain technology to improve the current approach. The present model of advertising campaigns requires a number of middlemen from advertisers to publishers, who receive part of payments throughout the process. Direct communication between involved parties can be established though Blockchain to verify ad delivery. It can also enable payment automatically through smart contracts. Blockchain eliminates the need for middlemen, ensuring advertisers pay for the ads they show and not the middlemen.

3. Efficient App-Approval Process

In addition to incomparable security, Blockchain technology provides transparency and ease of data accessibility. These powerful features can be leveraged by major app stores. Through Blockchain implementation, apps approval can be carried out based on developer reputation. A transparent repository can be made available to the app stores, which makes their approval process efficient.

4. Enhanced Reward Programs

Customers can earn tokens in exchange, based on company programs. Those earned tokens can be redeemable for other services by the customer. It reduces program cost and eliminates intermediaries. Establishing a decentralized system, Blockchain promotes trust among customers and creates improved and flexible reward programs.

Blockchain technology has been constantly growing. It is predicted that this technology will have a maximum number of software updates mobile applications. It is evident that Blockchain helps in improving services in various industries. It allows customers to contribute to the enhancement of mobile applications.

The emerging technology transforms the mobile application industry going ahead. It protects mobile users from cyber-attack and prevents fraud. It addressed many challenges like security, high-prices, the involvement of unnecessary parties and centralized system. Blockchain can be leveraged in streamlining business processes involved in mobile applications.

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